Kim here, writing again with my favorite collaborator, Sheila B Robinson. Response rates are everything in survey design. You spend countless hours designing your survey. You work through a design thinking process, getting to know and understand your respondents. You clearly articulate a purpose for the survey and ensure that a survey is indeed the…

Earlier this year, I was thrilled to meet Teresa Koberstein, an arts administration consultant putting Designing Quality Survey Questions to use in her practice. Teresa reached out to learn more about the text and how it came to be, and we quickly realized we had at least a couple of research-minded mutual acquaintances in the…

Kim here, writing again with co-author and co-conspirator, Sheila B Robinson. Lately, we’ve been thinking about the many balancing tensions we often face in designing quality survey questions – whether we’re developing our own surveys or helping others design and refine theirs.  What do we mean by balancing tensions? On the one hand, we like…

Hey there! Kim here, writing with my intrepid and illustrious co-author, Sheila B Robinson.  Yikes! Another survey! One day, it’s a professional association wanting to know where we stand on holding an online conference. The next, it’s your child’s school presenting options for remote or hybrid learning. Another day, it’s a retailer following up after…

I don’t know.  In 1982’s Fast Times at Ridgemont High, high school Social Studies teacher Mr. Hand asks student Jeff Spicoli, “Why are you continuously late for this class Mr. Spicoli? Why do you shamelessly waste my time like this?” to which Spicoli responds, “I don’t know.”  https://youtu.be/bc2muGlQIlk Why didn’t Jeff Spicoli know the answer to…